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Life events
Life events
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2007-2008 History

Manulife Hong Kong

Canadian-based Manulife Financial has been conducting business in Hong Kong for more than one hundred years. Following is a brief chronology of the Company's history in Hong Kong.

 

2007 - 2008,   2004 - 20062000 - 2003Before 2000

2008 >

In 2008, Manulife pioneered a series of innovative individual insurance, provident-fund and investment-fund products to meet customers’ different protection and investment needs:

* PremierPlus Critical Illness Protector (and its economical version Critical Illness Living Benefit) is a Living, Recovery, Retirement Well-being and Death Benefit all-in-one product that covers 48 critical or gender-specific illnesses up to age 100, with Second Medical Opinion service, Cover-Me-Again and money-back options.
* I'mWell is the first standalone medical-reimbursement insurance plan of its kind, with guarantees well into retirement, namely: (1) guaranteed coverage to age 100, (2) guaranteed option to step up hospitalisation coverage at retirement, and (3) guaranteed money-back option on surrender. It also provides senior major medical coverage at no additional charges.
* Manulife MPF Healthcare Fund, under the Manulife Global Select (MPF) Scheme, was the first-ever MPF-sector fund in the market. It caters to a segment of MPF members that looks for more focused and targeted investment. Three new funds, namely the China Value fund, Aggressive Fund and Stable Fund, were also added to the ORSO ManuFlex (MIL) scheme.
* With the introduction of the Global Contrarian Fund to the Manulife Global Fund (MGF) platform, Manulife brought a new contrarian-investment concept to retail customers. It also added the Manulife Inv Middle East and North Africa Equity Fund to the Manulife Investment Solutions platform.

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As the exclusive Life Insurance Partner of the Beijing 2008 Olympic Games, Manulife organised a series of activities in the year to promote the Olympic ideals and reinforce its "Bringing Dreams to Life" brand promise. These included:

* Treating Manulife's privileged customers, staff and top financial advisors to a Beijing 2008 Olympics trip. The company also supported 10 local elite athletes under Manulife's Hong Kong Sports Scholarship Programme in their bid to represent Hong Kong at the Games.
* Inviting members of the public to envision their own dreams and to submit them through its innovative "One Dream" online charity campaign.
* Airing a new TV commercial that depicted stories of ordinary people from different walks of life living their dreams

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Manulife continued to win accolades for its trusted brand name and commitment to excellent service and products. Among them:

* For the second year running, Manulife was designated Hong Kong's "Best Company for Financial Planning Excellence" in the insurance sector of the "Hong Kong Financial Planner Awards" organised by the South China Morning Post and Institute of Financial Planners. Its Senior Investment Consultant Cathy Wong was named the overall individual winner for the insurance industry.
* Next Magazine's "Top Service Award" for ninth time in a row.
* "Yahoo! Emotive Brand" Award for fifth consecutive year.
* Capital Weekly Service Award 2008.
* Reader's Digest "Trusted Brands Survey 2008: Gold Award" for the fifth consecutive year.
* East Week's "Hong Kong Service Award 2008" for the third consecutive year.
* Sing Tao "Excellent Services Brand Award 2007" for the second year running.
* Two Six Sigma awards in the Projects and Leaders categories.
* "Web Care Gold Award" from the Internet Professional Association for fifth time.
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Manulife was granted the "Caring Company" title by the Hong Kong Council of Social Service for the sixth year for its ongoing community commitment.

> The company's strong volunteer spirit was seen in its record seventh winning of the Community Chest's "Challenge Cup - Overall Top Fund-raiser" and "Top Fund-raiser for Hong Kong and Kowloon Walk".
> Manulife pledged to continue funding the Manulife Centre for Children with Specific Learning Disabilities at the Hong Kong Polytechnic University for another three years (2008-2010). The company also set up a Manulife Musical Movement and Play Therapy Room at the Heep Hong Society's Cheung Ching Early Education and Training Centre, and a Manulife Gym Room at the Hong Chi Association's Morninghope School.
> In promoting a healthy, sustainable living and working environment, the company stepped up wastage reduction in the workplace, thus qualifying for the Wastewi$e Label — Level "Good".

 

2007 > Year 2007 marks Manulife's 110th anniversary in Hong Kong. Manulife celebrated by specially designing a 110th logo first day cover and stamp pane set to commemorate this milestone achievement.
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As the Official Worldwide Life-Insurance Partner of the Beijing 2008 Olympic Games, Manulife was committed to promoting the Olympic spirit, with a series of Olympic-related publicity and advertising programmes. These include:

* A major Olympic advertising campaign with "Bringing Dreams to Life" as theme
* An Olympic Games Pin Design Contest
* An interactive equestrian game in Manulife Hong Kong public Web site and an Equestrian Course sponsored for underprivileged children to promote equestrian game as the Olympic sport that Hong Kong will host for Beijing Olympics 2008.
* Manulife Hong Kong Sports Scholarship Program (Phase II) awarding HK$1million to support 10 elite Hong Kong athletes in pursuit of their Olympic dreams.
* A three-time lucky draw for privileged customers to win "Dream" Visit to the Beijing 2008 Olympic Games.

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On the product front, Manulife has introduced a series of first-to-market insurance and wealth management products to Hong Kong:

* The Russia Equity Fund and Turkey Equity Fund are introduced under the Manulife Global Fund platform to provide investors more fund choices and investment opportunities in these emerging markets.
* Earlier in the year, Manulife launches Matrix – a unique investment linked insurance plan that offers "cafeteria approach" for customers to pick and choose the savings and protection coverage to meet different financial needs.
* Manulife also introduces Hong Kong's first investment-linked product with Guaranteed Withdrawal Benefit feature, the Manulife Secure IncomePlus. This first-to-Hong Kong variable annuity product, specially designed for Hong Kong's post-war ageing "baby boomers" generation, offers automatic step-up opportunities every five policy years, up to age 80, thereby increasing the value of the guaranteed withdrawal amount in line with the increase of the underlying investment funds in a rising market.

> Year 2007 also sees Manulife winning many prestigious industry and brand awards, a testimony of Manulife's best-in-class product and services, business operation and strong branding:

* Manulife Asia is honoured as the Life Insurance Company of the Year at the Asia Insurance Review Awards 2007, for its continued commitment to professionalism, excellent customer service and innovation with first-to-market products.
* Manulife is rated one of the best companies in Greater China in a prestigious corporate leadership study by FORTUNE magazine, human resources firm Hewitt Associates and specialist leadership consultants The RBL Group. Manulife is the only insurance firm and the only Hong Kong company to receive the recognition.
* Manulife is named the top insurance company and receives "Capital Weekly Pro Choice Awards" along with other leading brands in other business categories. It is also a fourth-time winner of both the "Yahoo! Emotive Brand" Award and Reader's Digest "Trusted Brands Gold Award" in insurance category in Hong Kong.
* Top-class service and product also bring Manulife the Next Magazine's "Top Service Award" for eighth time in a row, a repeated win of the East Week magazine's "Hong Kong Service Awards" (previously named as the Quality Living Awards), and the Sing Tao "Excellence Services Brand Award".
* Manulife's strength-in-depth financial planning capacity and the high level of professional expertise of its agency force is being affirmed by the "Hong Kong's Best Company for Financial Planning Excellence" award for insurance sector in the Institute of Financial Planners Hong Kong Financial Planner/SCMP Awards 2007.
* Manulife's insurance advisor, Annie Ho, was named "The Best Financial Planner Gold Award" in Hong Kong by the Life Underwriters Association of Hong Kong.
> Ardent support has won Manulife the Community Chest Walks for Million Challenge Cup and the Overall Top Fund-raiser Award and Hong Kong/Kowloon Walk Top Fund-raiser Award for six years in a row. Manulife has mobilized over 1500 staff and advisors to join the Walks in 2006/2007, and is a long-time supporter of the Community Chest Walks for Million.
> Manulife Charitable Foundation donates the establishment of the new Sensory Integrative (SI) room at Heep Hong Society's Mary Wong Centre in Ngau Tau Kok. The Manulife SI Room contains special designed facilities to help children with special needs to overcome sensory-processing problems. 
> Manulife is awarded the "Caring Company" title by the Hong Kong Council of Social Service for the fifth year. 

  
> Manulife Financial History


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